Riders had an opportunity to secure a place in the 2020 Tour de Zwift from their home.

Zwift is a popular online multiplayer cycling and running program which allows users to communicate, train and compete in virtual reality. The Tour de Zwift was appropriately held on Zwift. The app is popular among at-home riders who have road bikes or trainers that are linked to Zwift. Over 100,000 viewers also watched Zwift’s 2022 UCI Cycling Esports World Championships on February 26, which was hosted by Zwift. Union Cycliste Internationale, the international governing body of sports cycling, oversees all competitive events. Zwift was clearly visible as people cheered on virtual riders from New York City and the Netherlands. Zwift wants to be a worldwide leader in esports, gaming, and also to elevate the sport of cycling to a higher level.


For example, February’s World Championships attracted professional cyclists like Ashleigh Moulman Pasio from South Africa, who won the Zwift Women’s World Championship in 2020 and competed in three Summer Olympics. It even has its own professional stars who are starring on the app.

Jay Vine, an Australian mountain biker, finished second on the Queen Stage of the Tour of Turkey with the Belgian UCI ProTeam AlpecinFenix team. Vine was awarded his sponsorship by Zwift Academy, which is a reality-show-like elimination competition that Vine completed through Zwift’s e-world Watopia. InGoodTaste PR representative Kyle Smyth says that this success can be attributed to the strong bonds formed between Zwift users.

Zwift serves as a catalyst both for recreational riders and athletes. Smyth stated that Zwift’s success is due to the support of the entire community. They live up to Zwift’s tagline “Ride on.” Anyone who is in difficulty or who passes you by can wave or draft at them to show that you are putting more effort.

Zwift was founded in 2014. It had over 3.3 million accounts registered from more than 190 countries by February 2021. This is twice the number it had the previous year. Two distinct strengths of Zwift are its at-home accessibility, and the collaborative platform that is enhanced by constantly improving at-home riding systems.

Smyth stated, “I am a father to two children now so I can’t just go out in mornings or evenings when they have to be put to bed.” It’s an eye-opener for me to wake up at five o’clock in the morning and take them on rides or go to work after they have gone to bed.

When Zwift users can work in “pain caves”, they are able to avoid any mechanical problems like flat tires or weather issues such as rain and snow. Road bikes are typically attached to stationary gear systems, such as trainers or mountain bikes. These allow the rider to pedal in place and attach to their Zwift system. To take indoor cycling up a notch, accessories are designed to mimic real-life situations. For example, climbing forks can be attached to bikes’ fronts to allow for movement up or down hills and bumps. You can ride on the sides of your bike by placing it on a platform.

Zwift offers riders thousands of choices from the four main Watopia maps. It also provides personalized structured workouts and training plans as well as data-driven records. You can either ride solo or with other riders online. Competitive aspects such as badge hunts or over 110,000 events are a great way to get your competitive juices going.

Smyth stated that racing is not scary for anyone who has never raced. You can take a FTP test (functional threshold point), in Zwift to find out the appropriate category.

Celebrities have also joined the Zwift team, as over 700 professional athletes participated in Zwift events last year. For instance, last week players were able to ride along with Bo Jackson, a former multisport star.

For elite settings, trainers can cost anywhere from $1,200 to a few hundred dollars. Zwift is still focused on its app but slowly expanding into hardware. Smart bikes are now available for as low as $3,000.

Zwift is an esport that complements real-world cycling and not serves as an alternative. The esports company is now a sponsor for the Tour de France Femmes real-life cycling event.

Smyth stated, “It’s an actual moment in cycling. It’s not something that happens afterthought.” Everyone wins when more people ride their bikes regularly. You want to be able to bike, so Zwift will most likely become your preferred method of transportation.


Zwift is a popular online multiplayer cycling and running program which allows users to communicate, train and compete in virtual reality. Riders had an opportunity to secure a place in the 2020 Tour de Zwift from their home. Zwift has been successful with over 3.3 million accounts registered from


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